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Liebe Kolleginnen und Kollegen,
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<p>im Namen des Aleksander-Brückner-Zentrums für
Polenstudien darf ich Sie heute auf einen Gastvortrag
hinweisen, den Herr <b>Dr. Roman Horbyk (Universität
Zürich)</b> im Rahmen des Oberseminars
Osteuropäische Geschichte des Imre-Kertesz-Kollegs in
Jena</p>
<p><b>HEUTE </b>am <b>28. Oktober 2024, um 16.15 Uhr
im Seminarraum, am Planetarium 7</b> halten wird.
Zusätzliche Informationen finden Sie unter dieser
Mail.</p>
<p>Interessierte Kolleginnen und Kollegen sind herzlich
eingeladen.</p>
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<p>Mit freundlichen Grüßen</p>
<p>Ewa Krauß</p>
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<p class="MsoNormal"><b><span lang="EN-US">The
Propaganda Moments: The Longue Durée of the
Current Age of Disinformation</span></b><span
style="font-size:12pt">The word ”propaganda” is
being thrown around a lot, making it a perfect
dismissive label that often lacks much substance.
Compared to this popularity in use, rather little
effort has been devoted to defining propaganda or
understanding its logic in the context of other
attempts to influence or persuade. And what better
admission of the lack of due attention and analysis
could there be than this statement by the editors of
a recent high-profile volume: “Propaganda is also
newly relevant because we thought it had largely
either gone away or ceased to be a problem
<…>” (Baines et al. 2020: xxiii)? The lecture
will address </span><i style="font-size:12pt">this</i><span
style="font-size:12pt"> problem of inattention and
superficiality in treating one of the fundamental
phenomena of modernity, and will consider potential
ways out of the propaganda conundrum, proposing
theoretically inspired and historically grounded
solutions.</span></p>
<p class="MsoNormal"><span lang="EN-US">I will argue
that propaganda should best be defined negatively,
or apophatically, by first determining what may not
be considered propaganda; only then a positive
definition may be proposed. Furthermore, I will
suggest that propaganda should be historicised by
regarding it, despite a range of ancient precursors,
as an essentially modern phenomenon, born of the
mass industrialised society. Having reviewed this
<i>longue durée</i> of propaganda, I will offer a
concept of “propaganda moments” as eras when
information influence undergoes both qualitative and
quantitative changes due to several social, cultural
and politico-economic conditions creating a “perfect
storm” of propaganda—in particular, one through
which we are living right now.</span></p>
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<p class="MsoNormal"><span lang="EN-US"><b>Roman Horbyk</b>
is known for his work in media, language, politics,
and modern history. He worked as postdoctoral
researcher at Södertörn University and Umeå
University after defending two dissertations, on
illustrated press in the 1920s Weimar Republic and
Soviet Ukraine (Kyiv National Taras Shevchenko
University, 2015) and on media power in
representations of Europe in Ukraine, Russia and
Poland during Euromaidan (Södertörn University,
2017); the latter was shortlisted for the best
Swedish dissertation in media studies award. He has
also been a Senior Lecturer at Örebro University, a
visiting researcher with Institute for Russian and
Eurasian Studies at Uppsala University, and an URIS
Fellow at the University of Basel, among other
academic affiliations he has held in recent years.</span></p>
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<p>---------</p>
<p>Dr. Ewa Krauß</p>
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<p>Lektorin für Polnisch</p>
<p>Projektkoordination Aleksander-Brückner-Zentrum
für Polenstudien</p>
<p>Friedrich-Schiller-Universität Jena<br>
</p>
<p>Institut für Slawistik und Kaukasusstudien</p>
<p><a
href="https://www.google.com/maps/search/Ernst-Abbe-Platz+8+%0D%0A+07743+Jena?entry=gmail&source=g"
moz-do-not-send="true">Ernst-Abbe-Platz 8</a></p>
<p><a
href="https://www.google.com/maps/search/Ernst-Abbe-Platz+8+%0D%0A+07743+Jena?entry=gmail&source=g"
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<p><a href="mailto:ewa.krauss@uni-jena.de"
target="_blank" rel="noreferrer"
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class="moz-txt-link-freetext">ewa.krauss@uni-jena.de</a></p>
<p>Tel. 03641 944 731, 944 700</p>
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<p>Postanschrift:</p>
<p>Friedrich-Schiller-Universität Jena</p>
<p>Bereich Slawistik</p>
<p>07737 Jena</p>
<p>Deutschland<br>
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